호텔경영,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례)
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호텔경영,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례)
레포트/경영경제






Report
호텔경영
Contents
Ⅰ. Hotel Preference(Recognition) Analysis
Ⅱ. Main Hotel-Haeundae Grand Hotel
1. Hotel Introduction
2. Hotel Management Idea
3. Hotel scale
4. Hotel Room & Room rate
5. Hotel amenity
Ⅲ. Competitors-Busan Westin Chosun Hotel & Busan Paradise Hotel
1. Hotel Introduction
2. Hotel Management Idea
3. Hotel scale
4. Hotel Room & Room rate
5. Hotel amenit...
Report
호텔경영
Contents
Ⅰ. Hotel Preference(Recognition) Analysis
Ⅱ. Main Hotel-Haeundae Grand Hotel
1. Hotel Introduction
2. Hotel Management Idea
3. Hotel scale
4. Hotel Room & Room rate
5. Hotel amenity
Ⅲ. Competitors-Busan Westin Chosun Hotel & Busan Paradise Hotel
1. Hotel Introduction
2. Hotel Management Idea
3. Hotel scale
4. Hotel Room & Room rate
5. Hotel amenity
Ⅳ. SWOT Analysis(Haeundae Grand Hotel)
Ⅴ. Marketing Strategy Analysis
- Haeundae Grand Hotel
- Busan Westin Chosun Hotel
- Busan Paradise Hotel
Ⅵ. Suggestion
(New marketing strategy to improve the Haeundae Grand Hotel`s brand preference)
Ⅰ. Hotel Preference(Recognition) Survey
▶The date of survey
:April 28, 2xxx~May 5, 2xxx
▶The subject of survey
:From teens to sexagenary people who are live in Busan area.
▶The purpose of survey
:To find out the fa…(To be continued )
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호텔경영,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,경영경제,레포트
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호텔경영,marketing ,브랜드,브랜드marketing ,기업,서비스marketing ,글로벌,경영,시장,事例(사례)
다.